May Campaigns – World No Tobacco Day (31 May) and World Asthma Day (3 May)


During May, we focus on two very important health awareness campaigns: World No Tobacco Day and World Asthma Day.


What is World No Tobacco Day? Created by the World Health Organisation (WHO) in 1987, World No Tobacco Day encourages smokers to stop smoking for a 24 hour period, by raising awareness of the negative health implications of smoking, including the impact of second hand smoke.

What is World Asthma Day? The first World Asthma Day was held in 1998 and was organised by the Global Initiative for Asthma (GINA). The purpose of the day is to increase asthma awareness (a condition nearly 5.4 million people receive treatment for in the UK), and improve care for asthma sufferers.


This year, we have combined our focus of these two events to raise awareness of the impact tobacco has on the lungs, and to promote the health benefits of stopping smoking.


Tobacco smoke can worsen lung issues, and is one of the most common triggers for conditions including asthma and COPD (chronic obstructive pulmonary disease) such as bronchitis.


If babies and young children are exposed to second hand smoke from a very young age, they are more prone to respiratory infections and may develop asthma when they get older. Children who have already been diagnosed with asthma are at particular risk of asthma attacks if they breathe in second hand smoke because of the toxins found in tobacco.


However, it’s never too late to quit smoking – the benefits can be felt almost straight away!

  • After 8 hours oxygen levels return to normal
  • After 48 hours lungs start to clear out mucus and other smoking debris
  • After 72 hours breathing becomes easier


For more support to stop smoking visit the NHS Stop Smoking website. Information on asthma triggers and treatment can be found at

At the White Ribbon Association, our Community Health Information displays are ideal for raising awareness of important health events which affect your community, including World No Tobacco Day and World Asthma Day. Our display boards can even be loaned completely free of charge, which help raise awareness of important topics from an informal approach.

This May, we are delighted to welcome Tudor Grange School and Cockshut Hill College who have taken advantage of the Community Health Information displays. Alongside these, libraries in Marston Green, Dickens Heath, Hobs Moat, Balsall Common, Chelmsley Wood, and Castle Bromwich have booked our free boards. As well as Employment Plus centres in both Oldbury and Nechells.